With a well-designed logo, potential clients can instantly discover how your business can serve them. Your logo is a visual representation of everything your company stands for. Think of McDonald's golden arches or the Nike swoos ...
The modern logo has to work harder than ever before. In the past, a company logo was perhaps intended simply for a shop sign and printed in local newspaper adverts. Today’s logos have to work with a growing plethora of smart ...
Having a vector version of your logo is an absolute must, but what if you only have a small, bitmap version? Just run it through Adobe Illustrator’s “image trace” right? Not really, cause image trace kinda sucks ...
The logo is a unique form of communication. It is capable of communicating through color, shape and form with people from different backgrounds, speaking different languages and having different levels of education. Through its s ...